In short: The discrepancy between the report in the ad panel and actual sales usually has three causes: some events do not arrive because the SDK operates on the client side; some users have not given consent, so they disappear from attribution; and some of the data you see comes from a model, not from […]
Is legacy system modernization a topic you put off for later because the old system “still works”? It sends emails, handles orders, shifts data between modules. The problem is that with each passing month, it starts costing more nerves, money, and invisible team time – only emphasizing the need for an update. New features are […]
An application can have a great concept, polished technology, a stable back-end, and a comprehensive feature set, yet still fail to meet business goals due to the lack of an intuitive design. Users don’t register, don’t complete purchases, don’t return after the first use, or abandon the process exactly at the point where they should […]
Imagine an organization that changed the course of European history. An organization built on relationships, community, and the mutual support of hundreds of thousands of members—from teachers in Lublin, to shipyard workers in Gdańsk, to miners and steelworkers in Silesia. Now, they have condensed this massive structure, their labor law knowledge base, membership cards, and […]
You have a maximum of 7 seconds. That’s how long it takes a user to decide whether a notification from your app is worth their attention. Spoiler: usually it isn’t. The problem is that most push notifications are sent for the sender, not the recipient. A marketer wants to remind users about […]
Is your product or service good? What about your website?
A B2B landing page loses potential clients not because the product is bad, but because the page doesn’t answer the questions a decision-maker asks themselves within the first 10 seconds.
Let’s be honest – processes sound boring on paper, almost corporate. But in practice, they’re the difference between a customer who feels taken care of and one who’s about to leave you a one-star review because nobody replied for two days. In customer service, the main goal is delivering high quality while keeping full […]
When a construction engineer in Warsaw searches for “pompa odwadniająca” in project documentation, they expect the system to also find variants: “pompy odwadniającej”, “pomp odwadniających”, “pompie odwadniającej”—and even the genitive plural form appearing in technical specifications. ChatGPT-based enterprise search is becoming ubiquitous, but when deployed for Polish technical documentation, typical ChatGPT search stacks fail […]
“Find all ventilation drawings for Building C, third floor, designed between March and June 2024.” For a construction project manager with 10,000+ AutoCAD files across 20 active projects, this query traditionally required manual folder navigation, opening dozens of DWG files one by one, and checking layer names individually. Measured baseline (time-motion study): 87 […]
Imagine getting your IT project delivered up to 10x faster! Low-code has emerged as a powerful solution to meet the demands of a fast-evolving software world, offering a streamlined approach to app development. Discover how you can avoid delays and achieve rapid IT deployments! What is low-code? Low-code platforms are development environments […]
Making money on an app… it’s a tempting vision. But it requires a strategy. The vision of earning money from your own app can be incredibly intriguing, especially when you consider the impressive successes of giants like Angry Birds, WhatsApp, Instagram, or Uber. However, it’s important to remember that the mobile app market, while continuously […]
The EAA Directive (European Accessibility Act) imposes new, clearly defined obligations on companies aiming to operate legally and effectively in the European market. In this article, we address all your doubts and provide a step-by-step guide on how to prepare your online solutions to meet digital accessibility requirements. What Is the EAA Directive and Who […]
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